I'm Performance Marketer
Heena Rani
Performance Marketer with 2+ years of experience in paid advertising, SEO, and digital marketing. Experienced in managing Google Ads and Meta Ads campaigns, optimizing conversions, analyzing campaign performance, and implementing data-driven strategies to maximize ROI and business growth.
About Me
Turning Marketing Data into Business Growth
My digital marketing journey started with SEO, where I developed a strong understanding of search behaviour, content and website optimization. Over time, I expanded my skills into paid advertising, campaign management, social media and performance analytics.
Whether it’s launching paid advertising campaigns or improving organic search performance, my focus is always on delivering impactful results.
Today, my focus is Performance Marketing — combining audience research, paid media, creative testing and data analysis to build campaigns around measurable business objectives.
What Services I'm Providing
Google Ads Management
Planning, launching, and optimizing Search, Display, Performance Max, and Remarketing campaigns to drive quality traffic and conversions.
Meta Ads Management
Creating Facebook and Instagram advertising campaigns for lead generation, sales, and brand awareness with audience-focused targeting.
Work Experience
Performance Marketer & Digital Marketing Executive
- Managed and optimized paid advertising campaigns.
- Conducted audience and keyword research.
- Monitored campaign KPIs and identified optimization opportunities.
- Created performance reports and campaign insights.
- Supported social media and digital marketing activities.
Created and scheduled engaging social media content across Facebook, Instagram, LinkedIn, and X (Twitter). Managed social media calendars and ensured timely content publishing.
Managed on-page SEO, keyword research, link building, content optimization, social media posting, and analytics to improve website visibility and engagement.
Assisted with keyword research, on-page optimization, content updates, technical SEO audits, link building, and performance monitoring to improve website visibility.
My Case Study
Stay In Touch
Looking for someone who can create, manage, and optimize digital marketing campaigns that drive measurable business growth?
Let’s connect and discuss how I can help your business achieve better performance.